Repositioning The Best Burger Place Around

If a burger spot met a butcher shop, what would that love child look like? Well, that's exactly what Steve Cabalar of Cabalar Meat Co. is aiming to find out. Cabalar, a neighborhood butcher and eatery in Lancaster, PA was started by Steve in 2018. He approached Thread with some fun ideas and was eager to bring some intentionality to the visual expression of his brand.